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Once upon a woop...

 
Our story begins with Thomas, a French foodie from way back who spent many years tripping around the globe, working in far-flung places such as North America, China, Venezuela and Africa before settling in the land of the long white cloud with his beautiful wife and raising a family. A true Parisian, Thomas has an innate love of food and wine, sharing these spoils with friends around the table. As a busy entrepreneur Thomas is also always on the move — as well as being the foodie brain behind TOMeTTE (Best Product of the Year at the New Zealand Food Awards), he is also a keen sportsman, getting out on the harbour kitesurfing, or finding the perfect surf break.

The next chapter...

 
While being his busy self, it began to dawn on Thomas that, similar to his friends, he was ideas-rich but time-poor. He adored cooking and digging out recipes to create meals he'd tasted the world over, but he no longer had any time to make them! Thomas knew he wasn't alone in his foodie dilemma and set about cracking the code to bring something special to Kiwis wanting fresh, healthy food but without the time to create it.

The secret of mise en place...

 
Voilà — the culinary code was cracked! Thomas had asked himself how it was that chefs in some of the best restaurants around the world cooked incredible meals in just 15 minutes. The answer was surprisingly simple: someone separately prepared the fresh food for the chef — meat and fish cuts, sauces, pre-cooked items, spices and freshly chopped veggies. In France this is known as 'mise en place', loosely translated to mean 'set up'. To cut a long foodie story short, this is the WOOP secret: specialty produce carefully sourced then lovingly prepared by our chefs, delivered straight to your door for your finishing touches to a meal that will take you just 15 minutes to prepare. It's natural, healthy and convenient — a deliciously fresh culinary subscription service that will change the way you eat.
The WOOP Team

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